Privacy Policy 2025
Effective Date: June 2, 2025
Welcome to South to North (“we,” “us,” or “our”)! We are a Latin American luxury fashion collective headquartered in Houston, Texas, offering curated, artisanal, and designer fashion products via our e-commerce platform at www.southtonorth.co.
We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and protect your information when you visit or make a purchase from our website.
1. Information We Collect
We collect the following categories of personal information:
1.1 Information You Provide
- Personal details (e.g., name, email address, phone number, billing and shipping address)
- Payment information (processed securely via third-party payment processors)
- Account credentials (if you register for an account)
Communications (e.g., customer service inquiries, feedback, survey responses)
1.2 Information We Collect Automatically
- Device and browsing information (e.g., IP address, browser type, time zone, cookies, referring/exit pages)
- Usage data (e.g., pages viewed, products browsed, links clicked)
1.3 Information from Third Parties
- Social media platforms (if you connect via Facebook, Instagram, etc.)
- Marketing and analytics providers
2. How We Use Your Information
We use the information we collect for the following purposes:
- To process and fulfill your orders
- To personalize your shopping experience
- To communicate with you (e.g., transactional emails, promotions, updates)
- To analyze site performance and improve our website
- To prevent fraud and ensure security
- To comply with legal obligations
3. Sharing Your Information
We do not sell your personal information. We may share your data with:
- Service providers (e.g., payment processors, shipping partners, email marketing services)
- Affiliated brands or designers within our collective, strictly for customer service and fulfillment purposes
- Legal authorities if required by law or to protect our rights
4. Cookies and Tracking Technologies
We use cookies, pixels, and similar technologies to:
- Remember your preferences
- Track website usage
- Improve site functionality
- Serve targeted advertisements
You can manage cookie preferences in your browser settings or via our cookie banner.
5. International Visitors
While we operate from the U.S., we welcome customers from Latin America and beyond. By using our website, you consent to your information being
transferred to and processed in the United States, where data protection laws may differ from those in your country.
6. Your Rights
Depending on your location, you may have certain privacy rights under applicable laws (e.g., CCPA for California residents, GDPR if visiting from the EU).
These may include:
- The right to access, correct, or delete your data
- The right to object to certain uses of your data
- The right to withdraw consent
To exercise any rights, please contact us at info@southtonorth.co.
7. Data Retention
We retain your personal information only as long as necessary to:
- Fulfill the purposes described in this policy
- Comply with legal and regulatory requirements
- Resolve disputes and enforce our agreements
8. Security
We implement industry-standard security measures to protect your data. However, no method of transmission over the internet is completely secure. Please take precautions when sharing personal information online.
9. Children’s Privacy
Our website is not intended for individuals under the age of 13. We do not knowingly collect data from children.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a new “Effective Date.” We encourage you to review it regularly.
11. Contact Us
For any questions or concerns regarding this Privacy Policy, please contact us at:
South to North
South to North LLC
Houston, Texas
Email: hi@southtonorth.co
Phone: +17138254710